Marketing for the AI Age
Marketing for the AI Age
Marketing for the AI Age
Crowded markets demand clear differentiation.
Your competitors are saying the same thing. Your prospects are drowning in "solutions." You need strategy that makes people stop scrolling, copy that actually converts, and AI tools that give you an unfair advantage.
Your competitors are saying the same thing. Your prospects are drowning in "solutions." You need strategy that makes people stop scrolling, copy that actually converts, and AI tools that give you an unfair advantage.



Results that matter.
15+ years Tech & fintech experience
50+ projects Positioning strategies & campaigns delivered
3x faster Marketing execution with custom AI tools
Results that matter.
15+ years Tech & fintech experience
50+ projects Positioning strategies & campaigns delivered
3x faster Marketing execution with custom AI tools
Automated marketing with human supervision.
Automated marketing with human supervision.
Marketing that scales.
Strategy, execution, and AI systems that grow with you. From positioning to pipeline, we build marketing infrastructure that performs.
Marketing that scales.
Strategy, execution, and AI systems that grow with you. From positioning to pipeline, we build marketing infrastructure that performs.
Multi-channel presence.
Your prospects are everywhere - search, LLM, social, email. One cohesive strategy that works across every touchpoint.


Multi-channel presence.
Your prospects are everywhere - search, LLM, social, email. One cohesive strategy that works across every touchpoint.

Systems that connect.
Marketing isn't just tactics - it's positioning that informs copy that drives campaigns that generate pipeline. Everything works together.


Systems that connect.
Marketing isn't just tactics - it's positioning that informs copy that drives campaigns that generate pipeline. Everything works together.

Speed without sacrifice.
AI-powered workflows that let you move fast without burning out your team. Automate the grunt work. Focus on strategy.
Speed without sacrifice.
AI-powered workflows that let you move fast without burning out your team. Automate the grunt work. Focus on strategy.
Everything you need
to stand out.
Everything you need
to stand out.
Strategic Positioning
Strategic Positioning Craft messaging that cuts through skepticism and makes prospects actually care. Perfect for startups fighting "build vs buy."
Real-Time Insights
Access blockchain data in real-time to make timely and informed decisions.
Strategic Positioning
Strategic Positioning Craft messaging that cuts through skepticism and makes prospects actually care. Perfect for startups fighting "build vs buy."
Conversion Copywriting
Website copy, landing pages, emails, and sales collateral that sounds human and actually converts. No corporate jargon.
Conversion Copywriting
Website copy, landing pages, emails, and sales collateral that sounds human and actually converts. No corporate jargon.
Conversion Copywriting
Website copy, landing pages, emails, and sales collateral that sounds human and actually converts. No corporate jargon.
SEO & AI-Optimised Content
Get found by both humans and AI. Technical SEO, AI-optimized content strategy, and execution that drives qualified traffic from search and AI answers.
SEO & AI-Optimised Content
Get found by both humans and AI. Technical SEO, AI-optimized content strategy, and execution that drives qualified traffic from search and AI answers.
SEO & AI-Optimised Content
Get found by both humans and AI. Technical SEO, AI-optimized content strategy, and execution that drives qualified traffic from search and AI answers.
PPC & Paid Media
Ad campaigns that don't burn budget. Strategic targeting, compelling creative, and constant optimization across Google, LinkedIn, and beyond.
PPC & Paid Media
Ad campaigns that don't burn budget. Strategic targeting, compelling creative, and constant optimization across Google, LinkedIn, and beyond.
PPC & Paid Media
Ad campaigns that don't burn budget. Strategic targeting, compelling creative, and constant optimization across Google, LinkedIn, and beyond.
AI Enablement
Custom tools that automate content creation, lead research, and competitive intelligence. Marketing velocity your competitors can't match.
AI Enablement
Custom tools that automate content creation, lead research, and competitive intelligence. Marketing velocity your competitors can't match.
AI Enablement
Custom tools that automate content creation, lead research, and competitive intelligence. Marketing velocity your competitors can't match.
Web Development
Full website builds and redesigns that look sharp and convert visitors. Clean code, fast loading, SEO/AI-optimised from day one.
Web Development
Full website builds and redesigns that look sharp and convert visitors. Clean code, fast loading, SEO/AI-optimised from day one.
Web Development
Full website builds and redesigns that look sharp and convert visitors. Clean code, fast loading, SEO/AI-optimised from day one.
Performance You Can Measure
Performance You Can Measure
Performance You Can Measure
45%
Average Growth
45%
Average Growth
45%
Average Growth
450+
Pieces of Copy Written
450+
Pieces of Copy Written
450+
Pieces of Copy Written
4700+
Leads Generated
4700+
Leads Generated
4700+
Leads Generated
Pricing Options
Choose the subscription plan that suits your needs
Retainer
Project
Hire In-House
£8,000+/month
Marketing Manager: £50-70K/year
Copywriter: £35-50K/year
SEO Specialist: £40-55K/year
3-6 month hiring process
Training and onboarding time
Risk if they don't work out
Full marketing team, immediate start
Strategy + copywriting + SEO + AI
10 years tech/fintech/SaaS experience
No benefits, no training costs
Scale up or down as needed
Cancel anytime
Work with RicochetB2B
Best value
£1,000-£4,000/month
Pricing Options
Choose the subscription plan that suits your needs
Retainer
Project
Hire In-House
£8,000+/month
Marketing Manager: £50-70K/year
Copywriter: £35-50K/year
SEO Specialist: £40-55K/year
3-6 month hiring process
Training and onboarding time
Risk if they don't work out
Full marketing team, immediate start
Strategy + copywriting + SEO + AI
10 years tech/fintech/SaaS experience
No benefits, no training costs
Scale up or down as needed
Cancel anytime
Work with RicochetB2B
Best value
£1,000-£4,000/month
Pricing Options
Choose the subscription plan that suits your needs
Retainer
Project
Hire In-House
£8,000+/month
Marketing Manager: £50-70K/year
Copywriter: £35-50K/year
SEO Specialist: £40-55K/year
3-6 month hiring process
Training and onboarding time
Risk if they don't work out
Full marketing team, immediate start
Strategy + copywriting + SEO + AI
10 years tech/fintech/SaaS experience
No benefits, no training costs
Scale up or down as needed
Cancel anytime
Work with RicochetB2B
Best value
£1,000-£4,000/month



That Time We Started @CrapOnLinkedIn (And What It Taught Us About B2B Marketing)
Back in 2019, we got so fed up with performative LinkedIn nonsense that we started a Twitter account calling it out. It got press coverage, thousands of followers, and taught us more about B2B engagement than any marketing course. Here's the story, what we learned, and why we still occasionally share the worst of LinkedIn today.



Is Your SEO Strategy Obsolete? (Maybe, Here's What To Do)
Note: If you chose to add the sample data, a new detail page called /blog will be added to your website, and you will find the stack of content added into the page for you.



The Day We Built the 'Perfect' AI Lead Gen Tool (And Why We Killed It)
Our team spent weeks building an AI tool to generate hyper-personalized cold emails by scraping LinkedIn and websites. After countless 403 errors and reality checks, we killed it. Here's what we learned about AI for B2B sales and the tools that actually deliver ROI for SMBs.
Trusted by forward-thinking business owners and marketing leaders
Trusted by forward-thinking business owners and marketing leaders
Real comments from our gorgeous clients!
Real comments from our gorgeous clients!
Trusted by forward-thinking business owners and marketing leaders
Real comments from our gorgeous clients!

Paul Butcher
Opti9
Happy to keep the current ad campaigns going - its our most consistent source of leads.

Daniel Brooks
Fintech CRO
The content tool you built saves our team about 10 hours a week. We use it daily.

Joel Curry
Validis
We just closed the deal with (...) using your ABM account plan. Thanks so much! Saved us months!
FAQ
FAQ
FAQ
What makes you different from other marketing agencies?
We don't just do the work - we build AI systems that let you scale it. Most agencies sell you their time. We sell you velocity. Plus, we actually understand tech and fintech markets because we've been in them for nearly 20 years.
What makes you different from other marketing agencies?
We don't just do the work - we build AI systems that let you scale it. Most agencies sell you their time. We sell you velocity. Plus, we actually understand tech and fintech markets because we've been in them for nearly 20 years.
What makes you different from other marketing agencies?
We don't just do the work - we build AI systems that let you scale it. Most agencies sell you their time. We sell you velocity. Plus, we actually understand tech and fintech markets because we've been in them for nearly 20 years.
Do you work with early-stage startups?
Do you work with early-stage startups?
Do you work with early-stage startups?
What if I just need copywriting, not a full strategy?
What if I just need copywriting, not a full strategy?
What if I just need copywriting, not a full strategy?
How long do projects typically take?
How long do projects typically take?
How long do projects typically take?
Do I need to know anything technical for the AI tools?
Do I need to know anything technical for the AI tools?
Do I need to know anything technical for the AI tools?
What industries do you work with?
What industries do you work with?
What industries do you work with?
How do you charge?
How do you charge?
How do you charge?
Can you help with paid ads if we've never run them before?
Can you help with paid ads if we've never run them before?
Can you help with paid ads if we've never run them before?
Stop blending in.
Start breaking through.
Book a free 30-minute call and let's figure out how to make your marketing actually differentiate you.
Stop blending in.
Start breaking through.
Book a free 30-minute call and let's figure out how to make your marketing actually differentiate you.
Stop blending in.
Start breaking through.
Book a free 30-minute call and let's figure out how to make your marketing actually differentiate you.







