Long sales cycles, multiple decision makers and a gruelling approval processes. Selling B2B Technology isn’t easy! Your sales team will be great at building relationships and pushing a deal through but nowadays also need to find the time to research and learn about their customer verticals. Ideally they would have a hardworking marketing arm who can:

  • Evaluate your buyers – Buyers are complex but finding time to really understand them is precious

  • Tweak your messaging – The features vs benefits conversation is dead. Different verticals have different needs and pains, allow us to identify these for you.

  • Arm your salesteam with insights and collateral – Turn your salesteam into experts using our insights, research and recommendations.

  • Generate leads with inbound marketing – A steady funnel of leads acquired from PPC, Social Media and Content Marketing

  • Improve your SEO – Become easier to find using a solid digital and content strategy

  • Unlock the sales potential of your customers – Nobody sells your services better than a happy customer. Lets put together a proposal to help grow you both



No business is the same so we understand that customers have different preferences when working with a marketing partner.

Our Services


“RicochetB2B has helped increase traffic to our website by 412% and subsequently over 120 leads using PPC and Social Media Advertising. The team has also helped us build a secure “Partner Portal” complete with automatic pricing tools to better serve our partner community”

– Paul Butcher, Co Founder

Boys & Girls Club Ottawa

“RicochetB2B built a functional and fun microsite to keep our clubhouse engaged with our kids during the Covid-19 pandemic. We were able to keep families and children busy during a tough time and continue to provide interesting and exclusive content to members on an ongoing basis. The website is easy to update and they are always on hand for further assistance.”

– Adam Joiner, CEO

“RicochetB2B helped us shape a strong account plan across a few of our large banking clients. Producing a complex organisational hierarchy, they identified key influencers and decision makers and then provided bespoke emails to help open doors to different departments. This massively helped our sales team gain warm introductions to senior buyers”

Joel Curry, CEO

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