Creating a Niche in the Cloud Services Market
The latest research has found that the IaaS cloud market continues to grow at record speed. The Big 5 (Amazon Web Services, Microsoft, Alibaba, G...
Will AI replace Sales Jobs?
Will salespeople be replaced by robots? The big question “Will AI replace Sales jobs?” came to me when I was attending IBM Think London...
How much will a Marketing Assistant really cost your business?
According to anonymous salary submissions on Glassdoor, the average salary for a Marketing Assistant in the UK, as of May 2018, is £20,300 per year...
Notes from IBM Think London 2018
Did you miss IBM Think London? Here are our notes from the inspiring day where IBM and partners focused on the collaboration of technology and huma...
How to reach B2B decision makers on Facebook
When speaking to a prospect recently about what social channels their business should be using, I remembered a brilliant report released by Hotwire...
What to do if you lose a Customer
It's easy to react like Marv when you get that awful email from your customer confirming that they will be serving notice on their contract. It alw...
How to use jargon to bring B2B copy to life
Jargon can sometimes be a good thing depending on the industry. Using words such as migration and converged are common understandable phrases withi...
Gatekeepers : How do you get around them?
You know who you need to speak to but there is always a gatekeeper in the way preventing you from speaking with them! Should you keep calling or ch...
Crap on LinkedIn
To be blunt, there seems to have been an abundance of crap appearing on LinkedIn over the past year. It doesn’t take much of a scroll to disc...
How to get the most out of your upcoming exhibition
Manning an exhibition not only gives you the opportunity to attract leads and speak with clients